Automatoys – Idle Friday

Last updated on January 3rd, 2026 at 06:26 pm

Automatoys – Puzzle Game Review

Automatoys Screenshot

Automatoys is a Puzzle game from Idle Friday LTD, first launched in 18th August 2022.
It’s rated 4+ and currently has 7,205+ ratings on the App Store.

What Makes Automatoys Stand Out

Tap, turn, tilt and spin the contraptions to help each ball hop and roll its way to victory. Each automatoy is a unique, mechanical obstacle course.

Features
• One-touch controls
• NO ads

Outpace the clock to beat your score!

⁕ = Made it!
⁕⁕ = Super fast!
⁕⁕⁕ = Incredible!


Apple Design Award Finalist 2023


“Tinker around with gorgeous digital toys”
PocketGamer

“Complex brilliance made tactile and delightful”
Eurogamer

“Perchang meets Monument Valley”
TouchArcade

“Delightfully Elaborate”
TapSmart

This Puzzle game offers engaging gameplay and regular updates for mobile players.

Player Feedback

As a newer release, Automatoys is building its player community. Early feedback suggests .

Recent Updates & Development

Latest Update: 18th April 2025

Recent improvements include:
A handful of small changes to some levels

Level 14: Made the wall of pushers slightly friendlier
Level 15: Made the spinning planks less fiendish
Level 16: Slight change to the elevator timing

Download & Availability

Automatoys is available through the official App Store for iOS devices.

Get Automatoys on App Store

Requirements: Requires iPhone 5s / iPad Air / iPad Air (Cellular) / iPad Mini 2 (Retina) / iPad Mini 2 (Retina, Cellular) / iPhone 6 / iPhone 6 Plus / iPad Air 2 / iPad Air 2 (Cellular) / iPad Mini 3 or later.

Compatible with iPhone and iPad devices.

Player Experience Highlights

Community Insight:

We love the simplicity of the design elements alongside the ever-changing elements of the puzzles. We showed our boyfriend and he was like so its just tapping?? And Im like, no, its TIMING, goofy. We really enjoy this game and have been telling people about it despite rarely ever and we mean ever trying out other games and keeping them much less paying for the unlimited access. Idk if we have ever done that with a game but we did with Automatoys! We love this game. 5/5.


So about a few months ago we were playing Geometry Dash, and there was a platformer called Automata. It had the same rolling ball, and the cool complex looking marble machine. We were instantly hooked to it. Then, just yesterday, we discovered this game. The real game. And you do not know how much we love this game so far. The way the toys move, and their nice sounds all combined just makes it feel like you could reach into the screen and grab the toy. We really appreciate the work and dedication that was put into this game. We also have a question – will you be adding new toys over time? Other than that, an awesome game.


Five stars for not collecting any personal data. Ill gladly download a game that doesnt collect and sell our info before any other.


The only game Ive ever really enjoyed on iOS. Its fun, simple, and stress-free (mostly lol) However, its 2025. Over a year ago, iOS 18 introduced a system-wide dark mode that switches all app icons to a dark mode version (if the app supports it). This is one of the few remaining apps on our phone that doesnt support this API still, over a year later. Please fix this and save our sanity.


Excellent stem theme game! Im a teacher and this is phenomenal! Lots of observing and critical thinking skills. Teaches your patience. Great little game! Our 3 year old loves this.


We love the chill music it helps us do great.


Interesting game. Please add more levels in the future.


All 15 levels are a different set of fun challenges! The full game is 100% worth it! Hopefully we can get more levels some day. Thank you developer for making such a fun puzzle game that didnt bombard us with ads.


We never leave reviews but this game is absolutely fantastic. Great concept. Great execution. The puzzles can be challenging but not frustrating.


This game is so much challenging than it looks, love it.


Im very picky about games. We download many, but keep few. This game is excellent and addictive. It reminds us of a toy we had when we were a kid. Adding a timer and leaderboard really needs to be implemented.


Such a nice game. We disagree w the fellow that states level 15 is not nice . It grows on you . We really really really hope there is a sequel or another game coming up from these wonderful fellows.


Im not too crazy on game apps however Automatoys is genuine pocket entertainment! The playful graphics and tactile sounds along with the simple arcade mechanics is what truly makes this game shine! We highly suggest you access all of the content on the app. Would love to see more editions, maybe a builder mode in the main game, AND would anticipate a flat ping-pong game as well. We simply adore the operation of the game and will always make a special place for the app on our Home Screen.


This is a really clever and beautiful game. The design behind this with one button is next level. The attention to detail, like how a ball acts when its stuck to a magnet is unreal. The one thing we are missing is the ability to be able to replay levels to beat our own time. Am we missing that, or does it not exist.


This game is good, smooth physics and all that, but when we start a level, it becomes glitched and the level goes too fast and is unplayable. Overall good game though.


Yes! Needed this at more appointments and layovers sooner.


We enjoyed our time playing through this game immensely. All of the little details in mechanics, haptic feedback making playing on mute extremely satisfying despite the lack of sound, the unique soundtracks matching the automated movement of each toy not to mention the challenge and thrill of finding the best methods and timings for each one! Thank you for making this game ad free and not having any trackers. We will give down to earth and honest game devs all the love (and monetary support we can muster!) in the world. Ill treasure Automatoys for a long time its definitely going into our sparse Favorite App Games list and cant wait to get our friends to play it when were stuck on a train together.


Amazing game and if you buy it, you definitely get your moneys worth.


The game is fun until you realize you get like 4 automatoys and then you have to buy the other ones.


We 100% this game every time theres new levels, great game. Love it.


Something about this game feels like the toys from our childhood, highly recommended.


Absolutely love how frustrating this game is.. In the best way possible. The puzzles really challenge you and the animation looks amazing. Great brains behind this game.


Great downtime game only thing we would say as feedback is a dark mode would be awesome.


We are writing this with our shoes.


More difficult when we played a lot more than the last time it was more fun.


A really fun game , its challenging and makes you think . Its timing and trial and error.


We love the uniqueness of this game. If you like mechanics and puzzles and relaxation with a twistthen youll love it.


Ive been looking for a game like this forever! The first 3 levels are free then the rest cost 3$ but its worth it! No ads or pop ups! The music is really amazing! The beat and the art style really draws you in.


This game is a really cool concept and is very fun.


Very tactile, very satisfying sounds, love it.


No comment. Hope the creator is working on more maps. Thanks.


The right amount of challenging.


This game is SO charming and delightfully interactive! Give it a shot in the first few levels (which are free). Want to play more after that? Trust yourself and give the developer of this beautiful little experience the $3.


It was bad for us cause you have to pay to get the levels.


After months of playing this game, it is the best app out there and well worth the buy. However, having a visible timer that lets us see our exact times is a no brainer, and Im not sure why our times are not visible. Once this is added, our rating will change to 5 stars. Also, we are waiting for new levels, which we will absolutely buy.


The thing is, its so tiny theres hardly any tracks you start off with three and then you have to buy the rest.


The game is fun but theres only 3 free games to play.


This game is really fun to binge-play but we dont like the clock bc it kinda feels like your being pressured to finish the puzzle.


We had a great time playing this game. We love puzzle games and the graphics and physics of this game made it super captivating and just all around really enjoyable to play. We love a challenge and each level offered a new and unique challenge which we can appreciate. The only reason why we havent given them 5 stars is because we wish they had more levels!! Especially since we have to pay for the full game, we wouldve appreciated having more levels to play through. We really hope they add more levels soon in the future because we want to keep playing.


We used to love making stuff like this as a kid so seeing a game try to bring that to life is very fun and different.


All those entitled brats complaining about paying for a game make us sick. Next time youre flipping burgers at McDs work for free. Or perhaps youve never had to work for a $.


We love the game its basic but we feel that they just need more levels but Im not writing this long so to sum it all up we love but more levels please.


The game is calling we like the graphics its very enjoyable to play, but there is only three levels. Its every hard to find game that doesnt ask you to pay.


So we got the game and it was only free for 2 levels and we think it should be free.


The games superr good, until you have to pay to play more levels. We were really enjoying the game and having a lot of fun until we reached the end of level 3. It made us pay (which we didnt do) to keep playing. Its cheap but still for a game as simple as this, it should be free.


This game was relatively fun was enjoying it, until it asked us to pay money to unlock the whole game. That is the only reason the review is so low other than that the first three levels were fun.


First, the game is fun and challenging. However, it would appear that there are only 18 levels. It says Ive completed 16/18 but it wont let us advance to the last two. So, 1 star deducted for what appears to be a bug and 1 star deducted for only having 18 levels to begin with.


It was extremely fun the first 3 levels but then you have to spend money.


We were really enjoying this game for the first three rounds and thought we found a game that we could finally pass time with. At the end of the third round you have to pay if you want to play anymore and it only unlocks about 10 more levels for you to play infinitely. Not a wide variety for three dollars and we certainly wont pay it.
User feedback from Apple App Store


App Details

  • Version: 1.1.5
  • Size: 181.60 MB
  • iOS: 13.0 or later
  • Languages: AR, DA, NL, EN, FR, DE, ID, IT, JA, KO, NB, PL, PT, RU, ZH, ES, TH, ZH, TR, UK, VI
  • Content Advisory:
  • Developer: Idle Friday LTD

Last updated: 18th April 2025 | Genre: Puzzle | Developer: Idle Friday LTD

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